SEO and growth strategy

Kazi Shahzaib

SEO Master and Growth Specialist

Building search systems for calculator-led growth through technical SEO, content strategy, keyword clusters, and analytics.

2+ yearsHands-on SEO
500+ topicsKeyword cluster planning
Calzivo.comTools and calculators growth
BBABusiness and finance foundation
Kazi Shahzaib in a professional office setting

Professional Summary

Kazi Shahzaib is an SEO and digital growth professional with a BBA background in Business and Finance, CCNA-level networking training from Corvit, and more than two years of hands-on search engine optimization experience.

At Calzivo.com, he focuses on organic growth for tools and calculator pages across education, productivity, finance, and practical computation. His work combines technical SEO, keyword strategy, content optimization, analytics, backlink planning, and scalable search systems.

His strongest public-facing focus is aligning calculator content with search intent, user problems, indexability, topical authority, and measurable business growth.

Role at Calzivo

Shahzaib leads SEO and growth work for Calzivo, including calculator-topic strategy, technical SEO hygiene, search-intent planning, metadata, internal linking, crawl-path review, and analytics reporting. His role is focused on discoverability and growth strategy, not professional financial, legal, medical, or scientific advice.

Expertise

Search and analytics strengths grounded in the approved CV.

Calculator SEO

Search strategy for tools, finance calculators, education utilities, and productivity pages.

Keyword Clustering

Frameworks for long-tail, comparison, problem-solution, and calculator-intent topics.

Technical SEO

Crawlability, indexation, canonical review, sitemaps, robots.txt, redirects, and speed recommendations.

Content Optimization

Titles, metadata, headings, FAQs, introductions, formulas, and user journey improvements.

Growth Analytics

GSC, GA4, page-level performance, CTR, impressions, ranking movement, and reporting workflows.

SEO Tooling

Ahrefs, SEMrush, Screaming Frog, PageSpeed Insights, Lighthouse, and Google Keyword Planner.

Authority Building

Competitor analysis, resource-page prospecting, outreach planning, and quality-focused link acquisition.

Technical Foundations

CCNA-level networking knowledge including DNS, IP addressing, routing concepts, and server basics.

Finance Context

Business and finance education useful for ROI, interest, loan, percentage, and calculator-tool topics.

Experience Highlights

SEO Master / Head of SEO and Growth

Calzivo.com | Current role

Leads organic growth strategy for Calzivo, with emphasis on scalable SEO systems for calculator tools, educational resources, finance utilities, productivity pages, and high-intent content.

SEO and Digital Growth Projects

Independent / project-based work | 2+ years

Executed keyword research, content audits, competitor analysis, and technical SEO checks for websites targeting informational and commercial search traffic.

Growth Impact

Search systems and reporting

Built keyword-clustering workflows for 500+ calculator and tool-related topics and created reporting workflows for clicks, impressions, CTR, indexation status, and page-level performance trends.

Education and Credentials

Credentials listed from the approved CV only.

BBA in Business and Finance

Graduated 2022, with focus on business strategy, finance fundamentals, market research, and decision-making.

CCNA-Level Networking Course

Corvit Systems training in DNS, IP addressing, routing concepts, server basics, and networking fundamentals.

SEO and Analytics Training

GA4, Google Search Console practical SEO training, HubSpot Academy SEO, Semrush Academy, and practical Screaming Frog site-audit training.

Transparency

Shahzaib contributes to Calzivo through search strategy, growth planning, technical SEO review, content workflows, analytics, and calculator-topic prioritization.

Profile information is provided for professional transparency. Calzivo calculators are practical tools and do not replace professional advice.